Välinge Flooring adds new distributors

valinge floors distributors real woodViken, Sweden – Several US distributors have agreed to sell Välinge Flooring’s new collection of hardwood floors in North America.

Välinge Flooring’s hardened wood floors are designed as a high-quality real wood alternative to the fast-growing LVT floor segment and an option for budget-friendly wider and longer planks. The collection aims to provide customers with a real wood floor with superior durability and water resistance.

Joining Elias Wolf as North American Distributors are:

  • Herregan, pertaining to the Midwest
  • Green House, based in Seattle
  • Quieter Distributors, which spans the Northeast
  • Spartan Surfaces, with regard to the south and southeast

“The Välinge Flooring collection has proven to be a perfect fit for our distributors’ portfolios,” said Zach Adams, CEO of Välinge Innovation North America. “The trend towards wider and larger hardwood floors is exactly what we offer – combine that with a waterproof topical surface and our 5G Dry waterproof fold-down closure system, and you have a beautiful real wood floor designed for a carefree life. We are delighted to be able to offer this great product to more customers in the US “

Välinge Flooring contains many of the latest technologies from parent company Välinge Innovation. Woodura surface technology is said to provide up to three times the impact protection of a traditional hardwood floor while being more durable. The floor also features 5G Dry, which is intended to waterproof the surface and provides a stress-free installation, and 5G Climb, which is designed to create a viable installation method on the wall by adding a small plastic clip. It also features oak, ash and walnut versions in 11 different shades and both XL (8 ¼ “wide) and XXL (10 ¾ x 94) options.

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