Emser launches Designer Grout collection

groutLos Angeles, Ca.-Emser Tile launched its Designer Grout Collection, a specially curated collection of grout colors designed in collaboration with Laticrete. According to Esmer, it now offers customers even more unique design-driven products to complete all their tile and stone projects – all from one source.

“Emser Tile is committed to being the source for the world’s finest tile and stone product offerings, providing solutions needed for projects from start to finish,” said Mara Villanueva-Heras, vice president of marketing at Emser Tile. “By partnering with Laticrete, Emser can offer grout colors that match many of our beautiful tile collections and give our customers even more unique and stylish options to finish any space perfectly.”

The trendy colors of the Designer Grout collection — blush shades, warm taupe, blue and green — give Emser the opportunity to showcase grout as a design element, the company said.

As well as being inspired by the popular color palette, the collection is also designed with performance in mind:

  • No sealing required; equipped with Stonetech sealer technology from Laticrete
  • Vibrant, consistent color that resists efflorescence
  • Fast curing and walkable in three hours
  • Fiber reinforced and tear/shrink resistant
  • Low VOC
  • Suitable for joints 1/16 in. to 1/2 in. (1.5 mm – 12 mm) wide on floors or walls
  • Exceeds ANSI A118.7 and achieves ISO 13007-4 CG2FAW

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